- Connected World › Entertainment
- 29 July 2008
- by Best.Buy.PR
Best Buy To Begin Selling Musical Instruments Nationally
MINNEAPOLIS, July 29, 2008 – Best Buy, the nation’s leading consumer electronics retailer, today announced that it will begin offering musical instruments and musical recording equipment at an additional 75-85 Best Buy stores across the U.S. and online at www.BestBuy.com. The diverse musical instrument and recording line-up will include more than 1,000 guitars, bass, drums, keyboards and recording equipment, as well as other musical instruments and accessories, all available at entry level and professional price points.
“The introduction of musical instruments is a natural progression for Best Buy,” explained Steve Hehir, senior vice president of musical instruments for Best Buy. “Consumers have always looked to us as a resource for music in a variety of formats. Now they’ll be able to rely on us for help with musical performance and creating too.”
Existing as a “store within a store” Best Buy musical instrument locations will feature trained musical instrument specialists. In addition to retail sales, Best Buy musical instrument stores will offer group and individual guitar lessons.
“Whether they’re just learning to play, or have been playing for years, customers can trust the knowledge and expertise of our trained musical instrument specialists,” said Kevin Balon, vice president of musical instruments for Best Buy. “Our musical instrument specialists can help anyone find the perfect instrument.”
Seven Best Buy stores in Southern California and Minneapolis participated in a successful pilot of the musical instruments store-within-a-store concept that launched earlier this year. The program recently expanded to Chicago and Washington D.C., bringing the current musical instrument store count to ten. The rollout to 75-85 Best Buy stores is expected to continue through late December. For consumers who are unable to visit a store location or who prefer shopping online, BestBuy.com will offer an expanded musical instrument assortment beginning August 1.
About Best Buy Co., Inc.
With operations in the United States, Canada, Europe and China, Best Buy Co., Inc. (NYSE: BBY) is a multinational retailer of technology and entertainment products and services with a commitment to growth and innovation. The Best Buy Co., Inc. family of brands and partnerships collectively generates more than $40 billion annual revenue and includes brands such as Best Buy, Audiovisions, The Carphone Warehouse, Future Shop, Geek Squad, Jiangsu Five Star, Magnolia Audio Video, Pacific Sales Kitchen and Bath Centers, and Speakeasy. Approximately 150,000 employees apply their talents to help bring the benefits of these brands to life for customers through retail locations, multiple call centers and web sites, in-home solutions, product delivery and in our communities. Community partnership is central to the way we do business at Best Buy. In fiscal 2008, we donated a combined $31.8 million to improve the vitality of the communities where our employees and customers live and work. For more information about Best Buy Co., Inc., visit www.bestbuyinc.com.

